A fluffy tricolour Bernedoodle sits calmly on the floor of a bright, minimal Singapore flat beside a sunlit window

What Is Scruffi? Gentle, Science-Backed Pet Care from Singapore

Scruffi is a Singapore-based pet care brand that makes gentle, science-backed products for dogs and cats, with leave-on care designed to be lick-safe, so Pet Parents never have to choose between clean and safe.

Why We Started Scruffi

Scruffi began with Bagel, a Bernedoodle with sensitive skin who reacted to almost everything on the shelf. We couldn't find a "pet-safe" product we'd actually trust around him, so we built one ourselves, checking every ingredient the way you'd check something for a child.

Our Promise

  • Gentle by design: No harsh chemicals, ever. Our leave-on care is designed to be lick-safe, because whatever goes on paws and fur ends up licked.
  • Science, not guesswork: Every formula is backed by real research, not trends.
  • Radical transparency: Full ingredient disclosure, always. No hiding behind "natural."

Scruffi is trusted by 1,000+ Pet Parents across Singapore, and growing.

Our Product Lines

Scruffi's range is organised around your furkid's everyday routine:

  • Scruffi Clean: daily sanitizing and odour care for your furkid and home.
  • Scruffi Soothe: everyday protection and comfort for skin, fur, and paws.
  • Scruffi Groom: gentle grooming essentials for bath time and beyond.

Frequently Asked Questions

Is Scruffi safe if my pet licks it?

Our sprays, wipes and balm are designed to be lick-safe. Surface cleaners like Odour & Stain Remover and Floor Cleaner are pet-safe once dry, and our shampoos are rinsed off.

Are Scruffi products backed by science?

Yes. Every formula is grounded in real ingredient research rather than trends, and we explain the science simply without dumbing it down.

Where is Scruffi based?

Scruffi is based in Singapore and formulated for modern Pet Parents who treat their pets like family.

Where can I buy Scruffi products?

You can shop the full range directly on our online store, including Scruffi Clean, Scruffi Soothe and Scruffi Groom.

Ready to see the range? Shop All Scruffi products.

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